Business to business marketing is all about starting, building and keeping relationships.
This can be done in many ways, but in marketing there are sixteen options available to your business. Some are more popular than others, as you’ll learn from the recent study.
The comparison between overall marketing strategies as compared to SEO strategies for B2B are almost identical in areas, and we see ‘Content Development’ as a challenge for most B2B businesses.
Here are the 16 factors to consider.