What Is The Secret To PPC Advertising?
Table of Contents
- 1 PPC is the most lucrative ad strategy you adopt
- 2 Banks Using Google Adwords
- 3 Establish goals
- 4 Fine-tune parameters early
- 5 Bid Management
- 6 Sweet-spot creative development
- 7 Go where the traction is
- 8 Get a quote for your PPC campaigns
PPC is the most lucrative ad strategy you adopt
Watch the secret to pay per click advertising (PPC management services in Los Angeles):
Furthermore, it is measurable like no advertising predecessor, and best of all you only pay for the clicks—imagine if you could only pay for ads that were read?
IMPORTANT: If you are a professional services business – click here for our “Results In Advance” program. (Leads in 7 days and proof of results first).
There is of course a right way and a wrong way to do this.
(Available for a limited time: FREE: Access the complimentary PPC Instant Account Review.)
PPC advertising is an important marketing channel because it establishes a stimulus like no other advertising medium, completely contextually.
Furthermore, it is measurable like no advertising predecessor, and best of all you only pay for the clicks—imagine if you could only pay for ads that were read!
Digital ad revenues in the US reached $32.7 billion for the first half of 2016, according to the IAB’s new Internet Advertising Revenue Report.
In the financial services area, specifically the bank industry, for example – the top advertisers were Wells Fargo, USAA, Amex. Key players below:
Banks Using Google Adwords
Demand drives PPC costs, so with this rise in expenditure it has become common for PPC experts to evaluate, set into motion and sometimes continuously manage online campaigns, even businesses that formerly managed it themselves.
ChaosMap PPC services always balance the daily-change nature of the medium against your budget constraints.
You launch the process by telling us what you want to achieve, and we follow through with a best-practice approach that embraces successful principles:
What do you want to accomplish with your PPC strategy: why are you on the Internet and where are your customers?
Fine-tune parameters early
It is not necessary to spend large sums to see how your ads perform against specific keywords, both in-context and on search-only pages.
This is where many companies that previously managed their own PPC program have been bit: conversions through some funnels can and do evaporate, and “hot button” buzzwords can literally be yesterday’s news.
Sweet-spot creative development
Your David can defeat the competitive Goliath with the right message—in three words and a link. It’s a tall order but our experienced copywriters know how to reel in the best prospects.
Go where the traction is
Tagging and tracking different campaigns and dovetailing those results with landing page development and different media channels makes your site a powerful sales tool that continuously re-invents itself.
For more details and information on PPC management, contact a PPC expert in Los Angeles today or call 1-800-570-5640.
Pay Per Click Performance Report and Review in about an hour
We’ll look at your current PPC account and give you details and information to help you.
You’ll see key performance factors:
- Overall account diagnostics (clicks, conversions, Avg. CPA, budget spend, keywords, etc)
- Quality score metrics
- Budget spend and potential waste
- Click through rates
- Share of Impressions
- Keyword optimization
- Account history and activity
- Ad copy and text optimization (bad/good/better/best)
- LPO – landing page optimization tips (You’ll get access to landing page design tools)
- Learn more about PPC industry best practices
This service is complimentary. It will help you make better decisions for your next step in the PPC project work.
And, you’ll see some of the tools we use ourselves.
Contact us to get your complimentary PPC account review started.
Key Market Areas We Work In
- Real Estate and Real Estate Brokers
- Financial Planners
- CPAs and Accountants
- Doctors, Plastic Surgeons
- Home Services
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