Facebook is the biggest social media platform on the Internet.
Updated: January 18, 2018
It has over 2.1 billion daily active users globally and its membership is growing at a fast pace around the world. (reference Facebook company info page)
If you are a business or a digital marketer, you cannot – and should not – ignore social media giant Facebook.
And, the incredible reach and capabilities of (Facebook ads) their hyper-targeting is something you hopefully are already taking advantage of…
If not – you must.
As is the case with giant software platforms, Facebook is constantly changing.
Their growing team of engineers regularly introduce new features and capabilities. It is not easy to keep track of those changes.
For example, here are screen shots from the Ad campaign objectives from 2016 and 2017:
Organic Facebook Traffic
Consider optimizing your Facebook profile and Facebook business pages to get a solid media presence in search engines — from ALL your social platforms. Driving traffic from organic and paid media is critical. It will be even more important in the months and years ahead.
Here is the list of “The top 25 Facebook marketing blogs” and experts that you must follow to keep track of the changes and help you succeed at Facebook (ads) marketing and social media.
Social Media Examiner
This website is counted among the top blogs on the Internet on using social media (and Facebook) for businesses.
This blog covers a wide variety of topics ranging from “how-to”, increasing customer engagement, Facebook marketing and insights about many other social media platforms and tools. It has a massive amount of readers and on this blog you will find useful facts using social media and Facebook to help grow your business.
Follow founder Michael Stelzner on Twitter.
It is one of the most popular blogs when it comes to Facebook marketing.
Jon (great name!) is an expert on Facebook marketing. Also, his blog is different from the other blogs on social media that are just trying to make a quick buck, or sell you something in the first 10 seconds.
Follow Jon Loomer on Twitter.
All Facebook (Now Adweek)
http://www.adweek.com/socialtimes/ (the old URL was http://allfacebook.com/)
This blog is part of the Webmediabrands which is a huge publishing company covering a lot of different topics including social media.
This particular blog shares the inside scoop on Facebook and other social media platforms. In simple terms, you need to read this blog to stay on top of all things related to Facebook.
Follow Socialtimes on Twitter.FREE WEBINAR: Register Your FREE Seat To Our Web Traffic Webinar so you can get more value from keywords and your content. Includes 2 bonus gifts not found in this article.
He covers a lot of different topics on this blog. If you want some honest insights on using Facebook, this is the blog you want to follow. Especially if you want Facebook training courses.
On this blog, his main focus is on advising non-profits on leveraging the reach of Facebook for fundraising and other purposes.
However, his marketing tips on Facebook can be used for all kinds of businesses to succeed on the biggest social media platform on the Internet.
Follow John on Twitter.
Social Media Explorer
As the name suggests, this blog is the home of consulting company called Social Media Explorer LLC.
In addition to information on other social media platforms, they share a lot of valuable marketing related insights regarding Facebook.
Follow SME Digital on Twitter.
She is the co-author of the book called Facebook Marketing All in One for Dummies. She is also a social media strategist and trainer.
On her blog, she shares a lot of valuable insights on Facebook marketing and other social media websites.
Follow Amy on Twitter.
In addition to the amazing social media tools and training, this blog is considered as one of the best resources on the Internet for free information on Facebook marketing and various other social media tools.
He is a social media consultant and has helped a number of businesses as well as personal brands with using social media and online business development in the right manner.
His blog offers free information on using various social media platforms including Facebook. Most of the popular posts on his blog are related to Facebook marketing. He has exclusive training available for a paid fee also.
Follow Jeff Bullas on Twitter.FREE WEBINAR: Register Your FREE Seat To Our Web Traffic Webinar so you can get more value from keywords and your content. Includes 2 bonus gifts not found in this article.
This tool is very well-known in the world of social media marketing. Their blog is counted amongst the top blogs on social media marketing for sharing honest insights on their social media efforts and the results.
Overall, you will find a lot of valuable information on their blog regarding Facebook marketing.
Follow Buffer over at Twitter.
While you won’t find a ton of posts on her blog, but everything she shares on the blog is incredibly detailed.
She’s a down to the earth blogger and Facebook consultant who practices what she preaches on her blog. In fact, she is one of the most sought-after speakers as well as trainers on the subject of Facebook marketing for businesses.
Follow Mari Smith on Twitter.
She is a sought-after speaker and trainer on using social media for businesses.
On her blog, you will not only find information related to Facebook marketing for businesses but also how businesses can take advantage of various other social media platforms to grow their business.
Follow Rebekah Radice on Twitter.
This blog from Kim Garst is focused on teaching small businesses on using social media to gain new customers.
In addition to sharing tips on using Facebook the right way, he also shares some extremely valuable insights on marketing on various other established social media platforms and emerging social media apps such as Periscope.
Follow Kim Garst on Twitter.
Naigans is an advertising automation software but their blog is so full of valuable posts on Facebook and overall social media marketing.
You’ll find a lot of valuable information on using various features of Facebook to get new customers and enhance the performance of your existing marketing campaigns.
Follow Nanigans on Twitter.
Agora Pulse is known as one of the industry leaders when it comes to Facebook marketing and social media / backend analytics.
They offer a number of free as well as paid tools for helping businesses get the greatest ROI on their Facebook marketing efforts.
Their blog is full of useful information on Facebook marketing as well as overall social media marketing strategy.
Follow Agora Pulse on Twitter.
This agency is known as one of the world’s best when it comes to development of highly effective social media marketing campaigns and overall strategy.
Their blog covers a variety of different platforms. You will find a number of well tested marketing approaches on social media.
Follow IgniteSocialMedia on Twitter.FREE WEBINAR: Register Your FREE Seat To Our Web Traffic Webinar so you can get more value from keywords and your content. Includes 2 bonus gifts not found in this article.
Convince & Convert
While this blog is known as one of the best blogs on content marketing, they also post a lot of information related to social media marketing.
Their blog covers a variety of the topics related to Facebook marketing and the information on their blog is useful for beginners as well as advanced marketers in social media. Register for daily and weekly recaps.
Follow Jay Baer and team on Twitter.
It won’t be wrong to say that everyone involved in digital marketing has heard of Hub Spot.
Their blog has a lot of information on digital marketing as well as various other things related to Facebook marketing.
Though this blog is not specifically dedicated to Facebook marketing, they have a lot of interesting insights on how to use Facebook effectively.
Follow Hubspot on Twitter.
Andrea is a well-known speaker and coach on social media. She is also the co-author of the book called, Facebook Marketing All in One for Dummies.
On her blog, she shares a number of highly valuable insights on using social media and especially Facebook.
Follow Andrea Vahl on Twitter.
This blog has won numerous awards when it comes to blogs focused on social media marketing.
In fact, this blog is consistently ranked as one of the top 50 blogs on social media as well as content marketing.
It is the brainchild of Francisco Rosales and the blog offers some of the best advice on social media content, you’ll be able to find on the Internet for free.
This blog offers various helpful strategies as well as how-to’s on using social media for beginners and advanced marketers.
Follow SocialMouths on Twitter.
Loud marketer (but wise) Gary Vaynerchuck is one of the world’s best-known marketers.
Anyone who has ever read anything on digital marketing is aware of the genius of Gary. He is unpredictable and the content on his blog is absolutely amazing.
His no-nonsense approach to social media marketing has turned him into one of the biggest brands in the world of social media.
On his blog, there is a lot of information on how to succeed on social media.
Follow GaryVee on Twitter.
Social Media Today
They publish a lot of white papers related to social media marketing.
As the name suggests, their blog covers the latest happenings in the world of social media and especially, Facebook marketing.
Follow SocialMediaToday on Twitter.FREE WEBINAR: Register Your FREE Seat To Our Web Traffic Webinar so you can get more value from keywords and your content. Includes 2 bonus gifts not found in this article.
This marketing app is used by over 200,000 marketers all over the world. Their blog is full of information related to marketing on Facebook and various other platforms.
On the blog, the posts include ways to increase shares and likes on Facebook and various other Facebook marketing tips.
Follow PostPlanner on Twitter.
They define their platform as powerful software for social business and a better way to manage social message for businesses.
On their blog, you’ll found various useful tips on marketing related to Facebook and other social platforms such as Twitter and Instagram.
Follow SproutSocial on Twitter.
Maximize Social Business
As the name suggests, this blog is focused on helping businesses realize the importance and reach of social media.
The main focus of this blog is on sharing insights on using Facebook as well as several other social media platforms to maximize business.
Follow MaximizeSocialBusiness on Twitter.
Needless to say, this is where you’ll find the latest information on various new features and other tools available to marketers on the Facebook platform.
Follow Facebook on Twitter.
This is a small list of the blogs where you will find useful information related to Facebook marketing.
Facebook has successfully grown its membership as well as revenue by regularly introducing new tools to help the members as well as marketers who want to reach those members.
Follow these blogs on a regular basis to stay ahead of the competition when it comes to Facebook marketing.
Question: Who or what Facebook marketing blog or authority did we miss? Any others you think should be added?