Table of Contents
What is Content Marketing?
Content marketing is strategic planning that puts into motion intelligently researched marketing steps to get more customers.
Content marketing is about the goal of developing content assets that drive eyeballs to acquire more customers.
Watch the content marketing definition video:
Who and How?
Find out what your audience wants…
and provide content to answer
…while you get them involved.
Where do you publish content?
Learn where they hang out and provide content within those locations with different media, different messages, and publish at different times (hourly, daily, weekly, monthly)
Why Content Marketing?
To get more customers while you build trust, authority and leadership for your brand.
Bonus benefits from Content Marketing work
- Better conversions and engagement!
- Prospects and customers see you as the go-to person/company!
- Search engines (SEO) will love your website!